In the august presence of Sourav Ganguly, Suvankar Sen, Executive Director of Senco Gold & Diamonds, and others, three advertisements for the online platform DG Gold were released.

DG Gold is a transaction platform for Senco Gold & Diamonds. This will help the customers to buy, sell and redeem gold at ease of the customers.

Three video advertisements were released on the occasion. Sourav Ganguly will be seen in three avatars in the advertisements. The cricketer will be seen in a never-seen-before humorous avatar.

Speaking at the occasion, Sourav Ganguly said “This is one of the most enjoyable advertisements that I have shot. It was a fun shoot and I had a great time shooting for this DG Gold advertisements”.

Some of the benefits of DG Gold are:

• The customers will get the right pricing on this platform. Live gold rates will be available on the platform.
• The gold will be stored securely and 100% insurance coverage will be provided.
• The gold is sourced from reputed bullion dealers. This ensures that the customers get 24K gold of 995 purity.
• The gold purchased can be redeemed at any outlet of Senco Gold.

Sourav Ganguly added that due to the fast-paced life in today’s times, online shopping has gained prominence. And with the introduction of this digital platform by Senco Gold, customers can now avail of 100% pure gold securely without having to physically visit the store.

To mark Sourav Ganguly’s 50th birthday, a coin was released by Senco Gold & Diamonds.

For more details, visit: https://mydigigold.com/

Video link of the event- https://www.youtube.com/watch?v=mGM7drOqX3Y

Priyanka Dutta