CII announced at a press conference that the esteemed international brand strategist and author Dr. Erich Joachimsthaler will be coming to Kolkata to lead the 24^th edition of CII Brand Conclave 2025.

Gracing the press conference were Animesh Roy, Co-Chairman, CII Marketing and Brand Task Force, Eastern Region and Chief Services and Solutions, Tata Steel Ltd, Namit Bajoria, Managing Director, Kutchina Homemakers Ltd, Rupak Barua, Vice-Chairman, CII West Bengal State Council and MD and CEO of Woodlands Hospital, and others.

CII Brand Conclave is now in its 24^th year. It is a platform that brings together more than 400 renowned delegates from across India. The conclave has become synonymous with innovation, inspiration, and insight.

Some of the brand conclave speakers over the years were Martin Lindstrom, Martin Roll, David Taylor, David Aaker, Ravi Dhar, Kevin Lane Keller, Clyde Fessler, Laura Ries, and many more.

Dr. Erich Joachimsthaler is the CEO of VIVALDI, a global strategist, innovation expert, and a well-known author. His presence at the brand conclave will explore the reinvention of business in the world of AI. He will be leading a day-long masterclass on how AI creates value for businesses and brands.

At the press conference, Brand Collector was launched. It is a great platform for celebrating and strengthening brand excellence. They help in building a great community of leaders, foster collaboration and thought leadership across different industries.

The upcoming CII Brand Conclave 2025 will be a great experience and bring together global perspectives on AI-led brand innovation to the marketing and business community of India.

Priyanka Dutta