A new rendition of Rabindranath Tagore’s Ekla Cholo Re was done is an initiative by SVF Brands powered by Tata Structura. The song was released on the death anniversary of Tagore. The content was sung by Anupam Roy and the unbreakable spirit of para-athletes was celebrated.

This is the first time that Anupam Roy has lent his voice for a Rabindrasangeet. SVF Brands and Tata Structura have joined hands for a mission – to reiterate the faith of being an individual and the need to move forward, overcoming every obstacle that one might meet in the pathway towards their goals.

The Ekla Cholo Re music video stars Indian para-athletes Ujjwal Ghosh, Saheb Hossein, Rubia Chatterjee, Ajibur Rahman Molla, Sufiya Molla and players from the Football Association for the Blind of Bengal (FABB).

The music video is streaming now on the YouTube channel of SVF.