Eggoz Nutrition, a brand known for its fresh, chemical-free eggs, is expanding its physical footprint to include Kolkata. This development marks the beginning of Eggoz Nutrition’s operations in India’s eastern market.

As part of its 2022 expansion plans, Eggoz Nutrition has decided to diversify its business geographically. The leadership team of Eggoz chose Kolkata, one of India’s most populous cities with high consumption of poultry products, to tap the market potential. Consumers in eastern India could benefit from this expansion strategy, as they claim to never compromise the quality of their eggs, which go through eleven quality checks. Local farmers will be encouraged and assisted in upgrading their lifestyles as a result of this expansion.

Eggoz Nutrition’s farm-fresh eggs will be available in all retail stores and on e-commerce sites such as BigBasket, Instamart, Zepto, Blinkit, and others. The brand has a strong following in North India and is now looking to expand into the East. By the end of March 2023, the brand is expected to grow multifold.

Through physical and online retail formats, Eggoz Nutrition sells over two lakh eggs per day and over sixty lakh eggs per month. Eggoz Nutrition, on the other hand, provides farmers in North India with a 50 percent increase in income. The brand only recently entered the South Indian market and is vying to become India’s most popular egg brand. The presence of Eggoz in Kolkata will help the company grow.