Raymond Announces New Strategies To Commemorate Centennial Year

Raymond Announces New Strategies To Commemorate Centennial Year

Raymond Announces New Strategies To Commemorate Centennial Year
Raymond

Raymond CMD Gautam Singhania gave a speech recently to commemorate the brand’s centennial year. In the next three years, Raymond Lifestyle Ltd. (RLL) hopes to add 40–50 more stores to its network of “The Raymond Shop,” which currently has 85 locations in West Bengal.

To commemorate a century of providing Indian wedding dresses, Raymond Lifestyle Ltd. (RLL) is starting a significant retail expansion program throughout the country. Over the next three years, RLL plans to open 900 additional locations throughout India as part of its centennial celebrations and aggressive growth strategy. By doing this, the business will be positioned to aim for a 15% CAGR and take a commanding 7% market share in the quickly expanding men’s wear wedding market by 2027.

Additionally, Raymond Ltd. achieved a noteworthy milestone for 2024 when, according to the most recent Brand Finance analysis from the world’s best international brand valuation consultant, it broke into the top 10 strongest brands in India. This accomplishment highlights Raymond’s strong brand equity and steady performance in the cutthroat Indian market.

It is anticipated that the company will see substantial growth in the upcoming years due to its focus on developing new categories such as ethnic wear, innerwear, and sleepwear, as well as improving its core branded textile business and speeding the expansion of apparel garments.

Priyanka Dutta

Leave a Reply

Your email address will not be published. Required fields are marked *