When Skechers opened its new location at South City Mall in Kolkata, it represented a significant milestone. Bollywood star and recent Skechers brand ambassador Kartik Aaryan led the inauguration, marking his debut appearance for the company. Skechers’ entire lifestyle and performance footwear lines, an expanded clothing line, and a dedicated sports area are all available at the 2,453-square-foot location, which is almost three times larger than the previous one. The store also introduces the brand’s first digital facade in East India, raising the bar for the shopping experience.

The company celebrated the reopening by holding its tenth Skechers Community Goal Challenge, a significant event that reaffirms the brand’s dedication to community service and health. The challenge was a potent celebration of movement, inspiration, and group influence as Aaryan led the charge, inspiring people to unite and complete 1,000 cumulative kilometers on treadmills.

After hitting the goal, Skechers gave 100 pairs of kids’ shoes to the Khel Foundation, a public charity trust in Kolkata devoted to fostering young athletes. The Foundation helps poor kids pursue athletics and develop holistically by removing financial and physical barriers and offering structured opportunities, mentoring, and scholarships.

Actor Kartik Aaryan said, “My favorite city is Kolkata since it has an unrivaled appeal, and its people’s warmth and enthusiasm constantly make an impression on me. It was an inspiring experience to be a part of the Skechers Community Goal Challenge in such a bustling metropolis, and the excitement and sense of community made it one to remember. The manner in which Skechers encourages individuals to lead active lives while also making significant contributions to society is what I find most admirable. I’m honored to be connected to a company that fosters meaningful interactions where community and fitness unite for a higher good”.

From lifestyle products to performance shoes for sport enthusiasts, Skechers’ offering includes Skechers Hands Free Slip-ins® Technology, Skechers Glide-Step® Technology, Skechers Arch Fit® Technology, Skechers Max Cushioning® Technology, Skechers Hyper Burst® Technology, Skechers Air-Cooled Memory Foam® Technology, Skechers Relaxed Fit® Technology, and Skechers Stretch Fit® Technology.

Skechers offers its consumers great accessibility with its extensive and strong network of 435 retail locations across India. Customers can also purchase from top national merchants, including Skechers.in.

Priyanka Dutta