With the release of its new logo, official website, exclusive e-book on Indian puppetry that is now available on Amazon, and live performance of its theme song, Kkhubii Hai Vibe, Kkhubii, India’s first art-tech firm, celebrated a major milestone. Through modern storytelling formats, the evening celebrated India’s rich cultural legacy in a lively fusion of tradition, technology, and artistic expression.

Kkhubii, a dynamic platform that connects traditional art forms with contemporary digital ecosystems, was founded by filmmaker Shrestha Ganguly and is supported by IIM Bangalore. As a digital portal for art, culture, narrative, and future partnerships, the website’s launch is an important step toward bringing Kkhubii’s vision to a larger audience.

The recently launched logo captures Kkhubii’s changing character, which is firmly anchored in Indian culture while embracing creativity, teamwork, and international outreach.

The release of the e-book on Indian puppetry, which highlights one of the country’s oldest and most vivid storytelling traditions, was one of the evening’s main highlights. The publication seeks to preserve, document, and reintroduce ancient puppetry forms to younger generations and audiences around the world through carefully chosen storytelling and visual documentation. Its accessibility and broad reach are guaranteed by its availability on Amazon, which is consistent with Kkhubii’s goal of cultural sustainability.

The official Kkhubii theme song, Kkhubii Hai Vibe, was performed live and created an immersive creative experience, adding a potent sensory element to the festivities. Celebrating art as a living, breathing force that unites communities, generations, and artistic fields, the composition reflected the platform’s essence.

Kkhubii’s founder, Shrestha Ganguly, explained that the platform is more than simply a digital platform; it is a movement that aims to honor India’s cultural heritage while making art relevant, accessible, and financially sustainable for artists.

Indian actress Moubani Sorcar and renowned Odissi dancer and choreographer Avirup Sengupta were honored as special guests, adding depth and artistic value to the evening. In keeping with Kkhubii’s expanding international and cross-cultural involvement, Yukiko Yuasa, a Japanese art and culture enthusiast, cultural bridge, and Japanese language instructor, was also welcomed to the launch.

A number of impending announcements pertaining to films, cultural content, and joint ventures in India and on international platforms were made during the launch event, which provided an insight into Kkhubii’s growing creative pipeline. These programs seek to promote intercultural communication and global artistic interaction while elevating Indian art forms.

The event confirmed Kkhubii’s dedication to fostering art, culture, and creative innovation through boundary-pushing storytelling, meaningful partnerships, and technology-driven solutions.

Kkhubii begins a new chapter with this historic launch, solidifying its position as a cultural catalyst and a link between India’s artistic heritage and the future of art and technology.

Priyanka Dutta