Aashirvaad Svasti, the fresh dairy portfolio brand from ITC Ltd. has announced vitamin fortification of its three pouch milk variants- Aashirvaad Svasti Toned Milk, Double Toned Milk and Creamy Milk in Kolkata. ITC Foods, known for its uncompromising commitment to its consumers, undertook the vitamin fortification programme in alignment with the suggestions made by the FSSAI to fortify milk with Vitamin A and Vitamin D.

The vitamin fortified milk range from Aashirvaad Svasti will be available at general trade outlets across the city. The products are priced at –

• Aashirvaad Svasti Toned milk is available in convenient pack sizes of 500 ml priced at Rs 23 and 1 liter pack priced at Rs 45
• Aashirvaad Svasti Double Toned milk is available in pack sizes of 500 ml priced at Rs 20 and a 240 ml pack at Rs 10
• Aashirvaad Svasti Creamy milk is available in a convenient pack size of 500 ml priced at Rs 25 and 1 litre pack at Rs 49