For its Turanza 6i tires, Bridgestone India announced the introduction of a free tire refilling and maintenance program. This is a first for the Indian tire sector and demonstrates Bridgestone’s dedication to giving Indian customers the best possible product experience. Bridgestone has demonstrated its ability to provide an exceptional experience through its tires by introducing this unique experience to India. Currently, the company offers this service in Japan.

 Following the initial fitting of Bridgestone Turanza 6i tires, clients are offered a free 100-kilometer check-up. This service is intended to guarantee the best possible tire longevity, performance, and the luxuriously comfortable ride that the Turanza 6i delivers.

Beginning on August 1st, 2024, this service will be introduced in Pune with a small number of dealers. Later, it will expand to more dealers and markets. To guarantee that these dealers are properly outfitted to give this cutting-edge service to customers, Bridgestone is also providing an equipment update to these retailers. Clients will receive a text message reminding them to use this service.

The purpose of the new 100-kilometer check-up service is to guarantee appropriate tire installation, alignment, balancing, and vibration reduction. It consists of rechecking the air pressure, adjusting the torque, and improving the general performance of the tires after the first hundred kilometers of use. This program demonstrates Bridgestone’s commitment to international best practices, which are consistent with the company’s values of long-term tire health and customer happiness.

With comparable services already established in Japan, Bridgestone is now introducing this cutting-edge customer care program to India. This action is in line with Bridgestone’s strategic goal of meeting Indian consumers’ changing needs while holding the top spot in the market.

Priyanka Dutta