Dabur India Ltd announced the launch of Dabur Hajmola LimCola. This digestive tablet is a mix of lemon with the tangy twist of Hajmola.

With this product, the company expands its Hajmola tasty digestive portfolio.

Dabur Hajmola is now available in Regular, Pudina, Chatcola, Anardana, Imli, Chatpata Hing flavors.

Hajmola LimCola will deliver a fresh flavor of lemon without making any compromises on the digestive benefits of Hajmola. Lemon-flavored drinks are very popular in India. Lemon also gels well with the Chatpata taste.

The launch of this new product will be supported across digital, print, outdoor, mobile, and radio campaigns. The campaign will feature Bollywood actor Ajay Devgn.

Hajmola LimCola will be available in two consumer packs of Rs 1 sachet and 120 tablets bottle.

Priyanka Dutta