To introduce environmental friendly watches, Anne Klein announced the launch of ‘Anne Klein Considered’ in India on the occasion of ‘World Nature Conservation Day’. Titan Company Limited has exclusive rights for Anne Klein watches in India. This modern line of 11 watches is designed keeping in mind four ideals: Authenticity, Thoughtfulness, Cultivation, and Community.

The collection captures three innovations to make the product more sustainable –Responsible Leather, Powered by Sun and Renewable Plastic. Every watch in the collection has a solar-powered battery which is completely rechargeable and will never need to be replaced. The watch gets fully charged when exposed to direct sunlight for 5 hours and can operate for about 4 months on a single charge. The responsible Leather range uses plant-based vegan leather straps made from a host of organic materials like apple peels, pineapple & cork. Some of the watch straps have a recyclable cork lining. To avoid the damage associated with traditional plastics, the renewable Plastic collection uses cellulose acetate made from natural cotton and wood fibers instead of oil-based materials. The watches come with an elegant box made from 80% post-consumer waste, recycled paper and organic cotton.

For the women who like a fine blend of style and elegance, these statement watches work perfectly whether at work or a brunch out with friends. The metallic timepieces come in the color palette of gold, rose gold and silver. The watches with leather straps resonate in a forest colour themes. Some of the timepieces entail exquisitely crafted Swarovski crystals that are ethically sourced and lead-free, that further add to their vintage charm.  Priced in the range of INR 9,499 – INR 14,995, consumers can shop for the collection at Helios stores across India, select World of Titan stores, Shoppers Stop, Lifestyle and Central. You can also shop this elegant collection online at www.titan.co.in, helioswatchstore.com and other online stores.