De Beers Forevermark is bringing back its best-selling line, the Forevermark Avaanti Collection, for Diwali. The collection is based on a straightforward, robust, and adaptable design concept that goes well with current fashions. It exudes possibility, encouraging the wearer to recognize their strength and leave a lasting impression every day.

Among astute Indian women, the incredibly wearable and profoundly significant Forevermark Avaanti collection has already made an impression. Avaanti, which derives its name from the Italian word for “forward” is modern, daily jewelry designed for trailblazers who are conscious of the impact they create.

The Avaanti silhouette comes with a signature wrap aesthetic, drawing a symbolic arc of open or ‘unfinished’ circles on ears, fingers, wrists, and necks.

The designs follow clean, circular forms with curvature in 18K plain yellow, white, or rose gold.

Each diamond in the collection comes with De Beers Forevermark’s unique inscription number that bears the assurance of each diamond being beautiful, rare, and responsibly sourced.

The collection consists of earrings, pendants, bracelets, necklaces and rings.

The Forevermark Avaanti Collection is available for sale at all authorized De Beers Forevermark Jewellers across the country or online at www.forevermark.com.

Priyanka Dutta