How Did Coronavirus Affect The Wedding Industry in India?

How Did Coronavirus Affect The Wedding Industry in India?

How Did Coronavirus Affect The Wedding Industry in India?

covid-19

The official wedding season for the year 2020 was about to begin. However with the outbreak of novel Coronavirus not just in India but across the world, everything is changing rapidly with each passing day. Cities are going under complete lock down and economy might hit a new low.

In situations like this, what exactly is the situation of the wedding industry? Weddings are cancelled or postponed. Weddings which were to take place in the latter half of 2020 are also being postponed. While some are planning to tie the knot in close family functions, what exactly will happen to the destination weddings? Mr. Karan Johar, CEO of Shloka Events, the best destination wedding planner in Kolkata, said that they were working from home, doing extensive researches on new destinations, new venues, unexplored locations and hotels which might be helpful for couples who will be looking for destination weddings after everything is back to normal.

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One of leading names when it comes to luxury bridal trousseau, Saroj Jalan is trying her best to support the team during this time of crisis. She is ensuring the proper sanitization of the workshop to ensure the health of the staffs and all the outlets are closed to maintain social distance. The workshops are closed too.

Not just the bride or the groom, but often we see the entire family investing in gold or diamond jewellery as buying gold or gifting gold is also considered to be auspicious. But with the lockdown of the entire country, how are the city jewelers coping with the situation? Mr Abhishek Kajaria of Avama Jewellers, on how they are coping up with the present scenario said that they are trying their best to support the team and extend helping hands in whichever way possible for them during this period.

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The one thing that can be seen is people standing up for one another and restoration of our faith in humanity. We sincerely hope that the people will overcome this period soon.

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