“We may be rich in terms of technology or money but we are lacking behind in good health. And we need to pay attention to that. A good start will be by consuming Chawanprash” said Dr Parmeshwar Arora, M.D. (Ayurveda), B.H. U, Ayurvedic Department, Sir Ganga Ram Hospital, Delhi at a press conference organized to promote the Immune India Campaign of Dabur Chawanprash.

Also gracing the occasion was Dinesh Kumar, Dabur India Ltd Manager- Corporate Communications, Ayantika Ray Chaudhuri, CSR Officer and Debasree Chakraborty, Admin Officer, Hope Kolkata.

Chawanprash consists of Ayurvedic ingredients and consuming it throughout the year enhances the immunity of your body to a great extent.

Dr Arora will be conducting sessions on educating children about the need to build a stronger immune system to fight illnesses due to changing season, day to day infection and allergies. This session was also conducted the previous year the kids of The Hope Foundation.

Under this campaign, Dabur Chawanprash has joined hands with leading NGOs and schools from 14 cities in India namely Lucknow, Amritsar, Kolkata, Patna, Bhopal, Pune, Ranchi, Agra and others.

The drive was flagged off in Kolkata with a special session conducted for more than 250 kids from The Hope Foundation.

Priyanka Dutta