Koo Inspires Self-Expression In Languages Through #KooKiyaKya Ad Campaign
Koo launched their first-ever television campaign to inspire and empower people to express themselves in their mother tongue. The campaign reflects the users’ desire to use social media for self-expression and to connect and engage with their communities in a language of their choice.
Launched at the start of the T20 World Cup 2021, the campaign, conceptualized by Ogilvy India consists of a series of short-format 20-second advertisements. It consists of wit and humor-laced around the tagline #KooKiyaKya.
The visuals capture people going about their daily lives, indulging in light-hearted banter, and talking straight from their heart – with catchy idioms that can be Kooed to express themselves online. The ads are woven around a unifying message – Ab Dil Mein Jo Bhi Ho, Koo Pe Kaho. The ads are live across leading sports channels and will play during the T20 World Cup matches.
Link- https://www.youtube.com/playlist?list=PL9M-A4S4ERwTws5PhDMKJ7Q-ypzJ3pop1
We transfer link- https://we.tl/t-s6NLU1OMAR
Cafe – https://www.youtube.com/watch?v=TnPoiRm7V0A
Patakha – https://www.youtube.com/watch?v=6J_FbCDxiKw
Valentine – https://www.youtube.com/watch?v=VA9YvhQRCmc
Wedding – https://www.youtube.com/watch?v=K5r1RVt56_k