To commemorate the third annual International Tea Day, celebrated on May 21, mjunction services limited, India’s largest B2B e-commerce company, organized the Special International Tea Day auction. This event, which was a Tea Board of India initiative, was honored by all of its Indian stakeholders. Every year on International Tea Day, manufacturers select the highest-quality green leaves, prepare them, and offer them for sale in this Special Auction.

Premium Assam CTC brands including Bahani, Narayanpur Panbarry, Tirual, Rungliting, Joya, Nagabari from Nagaland, and premium handcrafted teas from Diroibam, Pabhojan were all on show at mjunction. There was also Gauripur Pu’er Tea available. At an average cost of Rs 324 per kg, 580 kg of quality tea was sold.

Gauripur PU’ER tea sold for Rs 9000 per kg, setting a record for its class. The green leaf is compressed and aged for a few years to create the unique tea known as PU’ER.

2020 saw the establishment of the mjunction tea e-marketplace in Jorhat, Assam. The Northeast as a whole serves as its selling basis, and India as a whole serves as its customer base. The event held by mjunction received favourable feedback from both buyers and sellers.

Priyanka Dutta