Panna Diamond World was conceptualized in the year 2007, by Mr. Pintu Agarwal along with his wife Mrs. Rashmi Agarwal. The brand was instituted as an ode to their grandmother Smt. Panna Devi.

Panna Diamond World’s flagship store was inaugurated a year ago by the National Award winning actress Sharmila Tagore.

While celebrating the first anniversary of the flagship store, Panna Diamond World launched its new store located at 253 Rabindra Sarani, 3rd floor, Near Big Baazar, Kolkata 07. The store was inaugurated by MLA & Counsellor of Bara Baazar, Ms. Smita Bakshi.

The new store will showcase a wide range of light weight jewellery that will cater to the young generation. Also available will be full bridal collections at affordable prices with no compromises on design, styling and quality. All the jewellery in the store would be certified from IGI, SGL, Hallmark, etc.

As an inaugural and anniversary offer Panna Diamond World is giving its customers a flat 33% discount on making charges and 33% on diamond prices.