Director Raj Chakraborty and his wife Subhashree Ganguly who is a noted Bengali actress will be seen in a new ad campaign of Berger Paints India. The ad campaign is titled Breathe Easy and features the soon to be parents. This ad is the result of a collaboration between SVF brands and Berger Paints India. The ad campaign stresses the need to have safe interiors to tackle the ongoing pandemic.

Owing to the present pandemic, it is vital that we remain safe not only outside but also in our homes. Berger Silk Breathe Easy is the answer to safe interiors as its antibacterial, antipollution, and environment-friendly composition benefits not only the walls in terms of its durability, but also helps in keeping our homes healthy and loved ones safe.

Subhashree is pregnant and for her, a safe environment is the need of the hour. So the company felt that the power couple of Tollywood is the perfect choice for Berger Silk Breathe Easy. The shoot was executed under strict safety protocols to bring forward a compelling storyline that resonates with every individual, family, and parent-to-be.