Purplle.com launched its festive campaign– #PurplleWaliDiwali. For the first time, consumers will get a chance to choose their free gift on every order. A host of beauty products, including, Hair Straighteners, Eye-Shadow Palettes, Primers, Highlighters, Mascaras, and a lot more will be up for grabs.

The campaign film showcases Bollywood actress Sara Ali Khan grooving to ‘Yeh Diwali Purplle Wali’. The original song has been given a twist, and has been sung by the ace singer Anushka Manchanda. The consumers also stand a chance to win the coveted Papa Don’t Preach Lehenga worn by Sara Ali Khan in the campaign film.

The Purplle Diwali sale will offer discounts on Purplle’s exclusive labels, namely, Purplle, NY Bae, Good Vibes, Alps Goodness, Stay Quirky as well as prominent third-party brands on the website.  The festive offer is applicable on all orders above INR 500/- and will be available from 20^th to 26^th October.

Priyanka Dutta