Britannia Industries Ltd has launched a ‘Store Locator’ service to enable consumers to find their favorite Britannia products in stores nearby. Given the context of the ongoing lockdown, the GPS-based Chatbot publishes a list of stores near the consumer’s current location, which have been recently serviced by the Company.

The technology solution has been built to swiftly respond to the surge in consumer demand and the consumers’ increasing need to find the range of Britannia products at close proximity to where they reside.

The Store Locator has been launched pan India. A consumer can interact with the ‘Store locator’ by sending ‘BRIT’ on Whatsapp to mobile number 4071012222 and following the instructions.

For more information on the Whatsapp based Store Locator please log onto https://bit.ly/3bKeb5S