Australia-based social enterprise Thankyou announced an invitation to P&G and Unilever to make and distribute Thankyou products globally to help end extreme poverty. To convince these companies, Thankyou is asking people around the world to get involved and show the collective power of the many who believe in this change, through its campaign aptly named “No Small Plan.”  Thankyou offers consumer products – personal care and baby product ranges – for the sole purpose of funding life-changing projects.

Thankyou was created to close the gap between the 736 million people living in extreme poverty around the world and the $63 trillion spent on consumer products each year.

Currently, Thankyou only sells its products in Australia and New Zealand – but with COVID-19 increasing both global poverty numbers and demand for personal care products such as hand sanitizer, the company feels that now is the time to expand, and quickly.

To join Thankyou and show support, people can utilize their social media channels and follow these steps:

• Post a photo or share the campaign social title with the caption, “I’m in, are you?”
• Tag @proctergamble and @unilever
• Hashtag #thankyoutotheworld
• Share Thankyou’s video to help this spread even further

On November 5, Thankyou will announce which company is “in” on one of the largest digital billboards in the world, in New York City’s Times Square.

Priyanka Dutta