“I do not feel any threat from the competition posed by the shopping malls and e-commerce websites. Rather I feel good that these competitors are present. The customers can go and check the prices. Many customers come back to me after visiting shopping malls or after checking the online store’s prices. I offer them good quality products at the most affordable rates. Customer service, good products, and affordable pricing are what sets us apart from the other stores” said Tarak Banerjee, one of the owners of New Abarani.

A new readymade shop named New Abarani– Readymade Samrat was inaugurated in the presence of the owners Tarak Banerjee and Tamal Banerjee.

The readymade garments store is spread over an area of 450 square feet.

The shop has readymade garments for men, women, and children.

Ladies’ Kurti, trousers, leggings, and others are available for women.

For men, trousers, shirts (half-sleeved and full-sleeved), blazers, Punjabis, and others are available.

The wide array of goods on offer will leave the customers spoilt for choices. There are products suiting the budgets of different customer groups.

The owners have been in the business for the last 48 years. They have another shop that they have been running successfully on Jessore Road.

A flat 20 percent off is offered to the customers on all purchases as part of the inaugural offer.

The shop is closed on Sunday. It is open on the other days from 10 am to 10 pm.

Location- 345, Jessore Road, (Ground Floor), Kolkata-700074

Video link of the inauguration- https://www.youtube.com/watch?v=Pl5H1e-L1qM

Priyanka Dutta