The winners of inDrive‘s “Driver of the Month” campaign were recently revealed by the super mobility app, inDrive, which has its headquarters in Mountain View, California. To motivate drivers to accept more rides and win the title of Best Performing Driver, this was done in four different Indian cities.

The inDrive – Driver of the Month Contest attracted over 80K participants in the Car, Auto Rickshaw, and Moto categories. It was hosted in Delhi, Mumbai, Pune, and Kolkata. To be eligible to win, contestants had to register on the contest main page, fulfill the eligibility requirements, and take the most rides in the given month.

The primary goals of inDrive’s “Driver of the Month” campaign were to:

1. Increase driver loyalty and engagement

2. Increase visibility and brand recognition

3. Promote a strong sense of competition among drivers

4. Enhance the general standard of the services offered to travelers

5. Honour and recognize their community of devoted drivers

The inDrive team announced the winners, with 60+ winners from Delhi NCR, 50+ winners from Mumbai, 40+ winners from Kolkata, and 20+ winners from Pune.

Sahil Setia, Influencer Marketing Manager SA, inDrive, Avik Karmakar, GTM Manager – South Asia, inDrive, Pavit Nanda Anand, and others graced the prize distribution event.

With the “Driver of the Month” campaign, driver registration grew by 330%, the active driver percentage grew by 419%, and drivers completed 300% more rides during the campaign.

The company is giving away 9 motorcycles and 170 smartphones to winners across different cities.

Congrats to the winners in the different categories.

Priyanka Dutta