“Wrapped in Winter” Christmas events were introduced by South City Mall, ushering in a colorful time of joy and shopping. On December 17, the new campaign began, turning the mall into a brand-new winter paradise. Celebrity Trina Saha kicked off the festivities with a magnificent inauguration, setting the tone for the forthcoming Christmas season.

Customers may enjoy the mall’s winter décor starting on December 17th, along with live musical performances, mascot meet-and-greets, and appearances by a female Santa. Families are invited to come together and enjoy the winter shopping experience in the center of the city as part of the two-month promotion at South City Mall. South City Mall will reinforce its status as a one-stop shop, leisure, and celebration hub throughout the campaign by providing festive programming, shopper rewards, brand-led promotions, and experiential activations.

Leading brands like Dyson, Tanishq, Puma, Forest Essentials, Label Ritu Kumar, Guess, Vero Moda, and many more are giving alluring winter and seasonal offers at South City Mall’s eagerly anticipated End of Season Sale (EOSS).

Amit Kumar, Executive Director, South City Mall, said, “We’re encouraging families to join together and enjoy our neighborhood’s spirit this Christmas season. Come shop with us, have special moments, and contribute to the development of a stronger, more cohesive community. We want guests to enjoy the finest of celebration and convenience under one roof, from captivating brand offers to immersive décor and festive interactions. South City Mall is dedicated to producing a high-energy, high-value environment this winter that brings together holiday cheer, community, and fulfilling experiences for both shoppers and families”.

The goal of the Winter campaign is to provide shoppers and families with a cohesive, high-energy experience during the whole winter season. Kolkata is invited to take part in a season full of joy, entertainment, and treasured memories at South City Mall.

Priyanka Dutta