Dabur India Ltd signed former India captain Sourav Ganguly as the new brand ambassador of Dabur Chyawanprash.

Chyawanprash is an effective solution to help fight against 100+ Illnesses. It consists of herbs like Amla, Ashwagandha, Giloy, and others.

A new advertising campaign called “Immunity Badhane Mein Baniye No.1” by Dabur is scheduled to launch, specifically targeting the Eastern Indian markets. Sourav Ganguly will appear in the campaign, which is going to be broadcast on media outlets.

Dabur uses Sourav Ganguly’s powerful voice as a compass in his campaign, making sure that every household understands the importance of strengthening immunity with Dabur Chyawanprash.

“I am delighted to be associated with Dabur Chyawanprash, a brand that has been a part of our lives for years. Being a health-conscious person and athlete, I know how important it is to keep your immune system strong. To combat seasonal illnesses, I would like to draw people’s attention to the importance of developing inner strength rather than relying solely on a “fire-engine approach” to find medical relief. Increasing immunity is a good strategy to combat common illnesses including the flu, colds, and cough” said Sourav Ganguly.

Sourav Ganguly also added that his father used to give him Chyawanprash when he was young.

The cricketer also shared a piece of important information about the brand name Dabur. It is derived from the Bengali word daktar meaning doctor and Burman, the family behind this company.

With Sourav Ganguly associating with the brand, people will become aware of the benefits of Chyawanprash and incorporate it into their lives. It will make people strong and immune.

Video link- https://www.youtube.com/watch?v=sKZeUiXvhLs

Priyanka Dutta