By opening its first virtual showroom, ‘Sencoverse’ on the metaverse, Senco Gold & Diamonds has made significant strides in the rapidly changing digital sector. The goal of India’s first virtual jewelry showroom on the metaverse is to engage with new-age shoppers and redefine their shopping experiences by giving them a more individualized and seamless one.

The largest jewelry store in Eastern India’s digital platform, Sencoverse, combines technology and creativity to bring the brand’s stunning jewelry to life online. Customers can use the initiative to have a complete shopping experience, from hassle-free browsing of the online showroom to selection of things to delivery of the chosen items to their doorsteps.

Sencoverse provides a gamified, immersive, and interactive purchasing experience. Customers can browse a painstakingly created virtual showroom that now offers a varied selection of over 100 magnificent jewelry products. Customers may experience the elegance of these expertly produced pieces in a brand-new way thanks to the showroom’s 360-degree views of jewelry items in spectacular 3D detail, coupled with interactive capabilities for zooming in on details and learning more about the products. Customers can digitally try on jewelry products using augmented reality technology in the showroom’s integrated TryOn function to see how each piece compliments their appearance.

Additionally, Senco Gold & Diamonds has declared the opening of a platform-based treasure hunt game. The Sencoverse has four pieces of missing jewelry that have been dispersed. Users will receive 500 Reward Points for finding all four parts. Any Senco store will accept these points in exchange for beautiful deals and discounts.

Customers can access ‘Sencoverse’ with their digital devices from anywhere by visiting https://www.sencoverse.com/ and entering some basic information.

Priyanka Dutta