Suniel Shetty, a charismatic actor and sports enthusiast, has been named the brand ambassador for Toyam Sports Limited (TSL) following the huge success of the first season of “Kumite 1 Warrior Hunt,” India’s first sports reality web series based on Mixed Martial Arts (MMA). The three-year partnership with Suniel Shetty is a key step for the company. This partnership attempts to use Shetty’s popularity and his passion for sports to connect with audiences in India and around the world by creating a synergy between sports and entertainment. TSL, a publicly listed corporation with its headquarters in Mumbai, specializes in the management, promotion, and development of numerous sports.

TSL, which is run fervently by sports fans, would take the lead in bringing about a paradigm shift in the Indian sports business. By fostering and developing players at the grassroots level to create possibilities for talent and become a worldwide athletic force, TSL seeks to overhaul the sports industry. Along with cricket, tennis, and many other sports, they have been at the forefront of promoting niche sports like Mixed Martial Arts (MMA) to gain popularity both domestically and internationally.

According to Suniel Shetty, “The human narrative is always what makes it fascinating for me to engage with any brand. TSL is a good candidate to serve as a brand ambassador because it offers chances to gifted players from all regions of India who have the will to excel. They want to have Indian athletes identified and applauded for their prowess both domestically and abroad. Being a part of a company that will change how sports and athletes are perceived in India is very unique, especially given what I’ve witnessed with the MMA competitors who participated in the Kumite 1 Warrior Hunt”.

TSL will cater to a big audience of athletes and fitness fans from different sports.

Suniel Shetty will also continue to host “Kumite 1 Warrior Hunt Season 2” and will be a part of campaigns as a brand ambassador for “Kumite 1 Asian Championship”. He will also be the face of all the upcoming cricket leagues, domestic and international.

Priyanka Dutta