Navratna Oil collaborated with Salman Khan to take its message from the cities of India to even the deeper pockets of the country.

In the new TVC, Salman Khan, with his witty demeanour and cool swag perfectly portrays the role of Navratna’s popular icon ‘Raahat Raja’.

The new campaign effectively communicates Navratna Oil’s varied usage and multipurpose benefits. Not only Navratna Oil will now offer relief from heat related ailments like headache, body ache, stress and sleeplessness but also make the user feel relaxed and rejuvenated from the effects of the hot summery weather.

The commercial has been directed by Nitesh Tiwari of Dangal and Chhichhore fame and choreographed by Mudassar Khan.