The Indian Small Scale Paint Association (ISSPA) – Eastern Region held its 21st Annual Regional Meeting to commemorate 70 years of its contribution to India’s paints and coatings industry. Industry leaders, legislators, and entrepreneurs gathered to discuss technology adoption, industrial cooperation, and the future of MSMEs.

The meeting was attended by Shri Tapas Ray, Hon’ble Minister-in-Charge, Commerce & Industries Department, Government of West Bengal, and Shri Ajay Kumar Poddar, Hon’ble Minister-in-Charge, Public Works Department, Government of West Bengal.

Speaking at the event, Shri Poddar reaffirmed the State Government’s dedication to industrial development and emphasized that West Bengal’s goal of becoming a top manufacturing and investment destination still depends heavily on businesspeople and industrialists.

In order to improve the MSME ecosystem through innovation, sustainability, and digital transformation, the Association announced a number of initiatives. Acknowledging the increasing significance of AI, ISSPA partnered with AI4BI to help member companies comprehend and incorporate AI into their operations, increasing productivity and decreasing reliance on tedious manual procedures. Additionally, the Association strengthened member collaboration and business networking through its Member Connect Initiative.

The increasing interest of Western and Northern Indian companies in investigating long-term contracts, strategic partnerships, acquisitions, and business collaborations in Eastern India, which reflects the region’s growing appeal as an industrial hub, was one of the meeting’s main highlights.

“Creating new opportunities for MSMEs through technology adoption, sustainability, and stronger industry partnerships remained our top priority as ISSPA celebrated 70 years of service to the industry. We remained dedicated to ensuring our members stay globally competitive while contributing to India’s industrial growth,” said ISSPA Eastern Region Chairman Mr. Harsh Vardhan Rungta.

Vice Chairman Mr. Aman Luna and Secretary Mr. Vishal Golcha gave closing remarks on the impact of the current geopolitical situation on the industry.

Priyanka Dutta