An internationally renowned musical icon and composer who has won an Academy Award, A.R. Rahman has been instrumental in introducing Indian music to a global audience. His journey exemplifies Indian talent’s potential on a global scale, which is consistent with Yamaha Music India’s dedication to fostering Indian music culture. Yamaha Music India’s long-term commitment to bolstering India’s music ecosystem has reached a major turning point with this partnership.

“Music lies at the heart of Yamaha’s philosophy. The world should acknowledge India’s rich musical legacy. Through our partnership with A.R. Rahman and our “Made in India” campaign, we want to spread organized music education throughout India and motivate the upcoming generation of musicians,” said Mr. Yamamoto Taketoshi, Managing Director, Yamaha Music India.

“Yamaha has always stood for accuracy and dependability. I am honored to work for a company whose Made in India mission is to increase accessibility to high-quality instruments and whose heritage is based in music excellence. The young talent being developed at my own KM Music Conservatory and in The Sunshine Orchestra is already benefiting from this initiative. Indian musicians can take the lead on the international scene if we keep supporting young artists and improving music education,” said A. R. Rahman.

This collaboration supports the goal of enabling all aspiring musicians to access music.

Priyanka Dutta