The announcement of National Award-Winning Actor Kartik Aaryan as a Brand Ambassador by Baazar Kolkata, one of India’s fastest-growing value retail chains, represents a major turning point in the company’s development. The association is a reflection of Baazar Kolkata’s dedication to expanding its reach throughout the nation and connecting with the goals of contemporary Indian families.

Since its founding in 2002, Baazar Retail Pvt Ltd has developed into one of India’s top value retail brands, winning over millions of customers with its dedication to variety, quality, and affordability. The brand serves families in metro areas, tier-II, tier-III, and emerging markets by providing a broad selection of fashion, lifestyle, and home essentials at affordable prices. Baazar Kolkata continues to open up modern retail to more Indian customers with an aggressive expansion strategy and a strong emphasis on the customer experience.

Kartik Aaryan said, “I am delighted to join the Baazar Kolkata family. Millions of people have trusted the brand because it offers high-quality fashion and lifestyle goods at reasonable prices. Their incredible journey from Eastern India to a powerful national value retail chain is incredibly motivating. I’m excited to connect with clients throughout India and be a part of this fascinating growth story”.

Kartik Aaryan embodies a new generation that is relatable, self-assured, and aspirational—qualities that reflect our clients’ changing perspectives. This partnership represents an exciting new phase in the company’s quest to engage and inspire customers across the nation as we enter the holiday season.

Priyanka Dutta