Style Baazar, one of the top value fashion retailers in Eastern India, will be the Calcutta Football League’s (CFL) 2026 title sponsor. It represents a noteworthy partnership between a domestic retail brand and one of Asia’s most recognizable football tournaments.

The Calcutta Football League, which is run by the Indian Football Association (IFA), has been a vital component of Bengal’s sporting identity for more than a century, inspiring millions of ardent supporters throughout the state and producing generations of football players. The collaboration embodies a common goal of showcasing regional talent, bolstering grassroots football, and enhancing community involvement via athletics.

Style Baazar’s role as the Title Sponsor will be crucial in increasing the league’s visibility and reaffirming its long-standing dedication to funding projects that are meaningful to the communities it serves. Additionally, the association is consistent with the brand’s philosophy of empowering aspirations beyond fashion and making a significant contribution to the region’s cultural fabric.

Mr. Anirban Dutta, Secretary, Indian Football Association (IFA), said
“Indian football has been influenced by the Calcutta Football League for many generations, making it more than just a competition. It gives us great pleasure to announce Style Baazar as the 2026 season’s Title Sponsor. As a company with strong ties to Bengal, their affiliation shows a common dedication to honoring our athletic history while assisting the league in reaching a wider audience and motivating the upcoming generation of football players”.

Number 10 Sports oversees the broadcast and commercial rights for the Calcutta Football League 2026, which keeps the league’s commercial expansion and expands its audience among football fans.

Through integrated brand activations, improved fan engagement programs, and increased visibility across broadcast and digital platforms, the partnership is anticipated to expand the league’s reach and solidify the Calcutta Football League’s standing as one of India’s most renowned football competitions.

Priyanka Dutta